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What does a Content Manager do?

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Ecommerce FAQs

Content management.jpg

Are you a wordsmith?

Do you love putting pen to paper (or rather fingers to keyboard) and creating new and engaging copy?

If so, content marketing could be for you.  

Content marketing is now at the heart of digital marketing and ecommerce, with jobs working on anything from social content down to product managment on ecommerce websites. 

If you've got fantastic writing skills (and an analytical brain to match) you could be looking at a fantastic career in content generation; and if you also have skills in video editing, image creation and website management, then it seems a no brainer!


What are the responsibilities of a Content Marketer?

  • Content creation - producing content for websites, blogs, eBooks & white papers as well as audio & video content (especially for social channels such as TikTok)
  • Content delivery
  • Tracking of metrics to enhance content strategy

What skills does a Content Marketer require?

  • A creative flair
  • A firm understanding of inbound marketing strategy & metrics
  • Strong copy writing
  • Project management
  • Attention to detail and editing skills

What can a Content Marketer earn?

  • Circa £25,000 - £55,000+ (dependent on experience, level, company & brand) 

Find a job in Content Management


Photo by Eugene Zhyvchik on Unsplash

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