Beringer Tame Blog

The Ecommerce Weekly - 7 February 2022

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This week's news has alot of references to the blending of on and off-line activity as the world of multi-channel continues to develop and collaborations prove fruitful.  

The metaverse may be at the "hype" point of the technology adoption curve, but AR is clearly gaining traction in obvious use cases like interior design.  It is also another example of the increasing theme we are seeing in the jobs market for the blend between product and marketing - customer-led decision making.  

The biggest shock news this week is the sudden halt of the seemingly inexorable rise of FaceBook..sorry, I mean Meta's rise in MAUs.  Clearly Meta is still a mammoth operation but TikTok has now even ousted Google as the world's most popular internet domain.  

More evidence, if it were needed, of the dynamism and constantly shifting sands of the digital world we live in.  TikTok is currently eating the world's attention. Are we now going to have to become addicted to Twitch to understand the next generation's behaviour?

On another note, here's this week's ecommerce & digital newsletter to enjoy!


UK Ecommerce Newsletter

PrettyLittleThing has entered the metaverse with its first virtual model.
(Charged Retail)

Jisp is launching a website version of its convenience shopping app in an effort to attract an older demographic.
(Charged Retail)

MusicMagpie extends rental service to include tablets, consoles and MacBooks
(Charged Retail)

ScS hails bumper winter trading as order book doubles to £148m with online orders climbing by 55.8%.
(Retail Gazette)

Asda trials digital ID at self-checkout.
(Charged Retail)

UK's M&S launches Live Shopping for improved customer experience.



International ecommerce newsletter

Jimmy Choo, Versace and Michael Kors are connecting with younger consumers in-store and online.
(Retail Dive)

Amazon to open first physical clothing store.
(Retail Dive)

Budbee doubles revenue in 2021.
(Ecommerce News)

Inspecs is upbeat as sales soar.
(UK Fashion Network)

Ermenegildo Zegna sees its sales soar 27% in 2021.
(UK Fashion Network)

Ecommerce fashion giant Zalando is now selling products from Apple and Beats.
(Ecommerce News)

BigCommerce has announced that it will expand its presence into Germany, Spain and Mexico.
(Ecommerce News)



Digital Image for newsletter

Snapchat's AR shopping upgrade points to social commerce future.
(Marketing Dive)

Pinterest adds AR furniture placement tools to better facilitate home decor purchases.
(Social Media Today)

Timberland steps out with experiential game exploring its history.
(Marketing Dive)

Snap hosts virtual Bitmoji concert.
(Social Media Today)

Instagram outlines key updates to improve the in-app experience for visually impaired users.
(Social Media Today)

Shake Shack hooks up with DoorDash for chicken sandwich-themed dating site.
(Marketing Dive)



In the markets newsletter

British fintech Railsbank looks to raise $100M.

Bumble makes its first acquisition with deal for French Gen Z dating app, Fruitz.
(Tech Crunch)

Win Brands Group acquires Love Your Melon through $40 million funding.
(Retail Dive)

Hotter owner makes debut on AIM market.
(Retail Gazette)

Calm acquires healthcare technology company Ripple Health Group.

Norwegian VC breeds two Impact Unicorns in one week. 
(PR Newswire)

Keep up to date with all things ecommerce & digital

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