Beringer Tame Blog


Ecommerce & Digital News Weekly - 28th November 2022

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OK - so I got it wrong last week about China easing its Covid restrictions...

Meanwhile coffee is coming down in price and it looks like Black Friday is still a thing...lots of stories below.

A useful guide to macro-economics and cows.
Twitter


Have a good week.

James
 


"A wise man can learn more from a foolish question than a fool can learn from a wise answer."

(Bruce Lee)


 

UK ECOMMERCE NEWS - Pandora, Doc Martens, Waitrose...

UK Ecommerce Newsletter - Beringer Tame - Hannington Tame

If you get TikTok right....Pandora sees 200% growth
Pandora has seen sales of one of its charms rocket by over 200% in the UK due to a viral TikTok trend with fans of K-pop group BTS.
RetailGazette

Doc Martens continues to grow
DocMartens

Waitrose appoints new Customer Director
Waitrose has appointed Nathan Ansell as the business’ new customer director to develop the retailer’s multi-channel customer strategy, with a greater focus on “quality, value, service and sustainability”.
GroceryGazette

In the unlikely event that you are feeling very flush - now you can order your Land Rover Defender on-line.
One step up from build-a-bear
LandRover

 

 

INTERNATIONAL ECOMMERCE NEWS - Shopify, Black Friday, Coffee,...

International ecommerce newsletter - Beringer Tame - Hannington Tame

Early report on US Black Friday results
Consumer spending looks strong this holiday season, despite a challenging economic climate.
Insider Intelligence

Shopify has inflation busting growth
Merchants selling on Shopify’s ecommerce platform racked up a record £3.12 billion in sales this Black Friday.
RetailGazette

Coffee prices are coming down fast!
See infographic from Steno Research via Twitter

Paid Search still a strong driver in US Black Friday
...figures from Adobe Analytics show paid search was Black Friday’s biggest driver, representing 30% of all online sales.
AdWeek


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