Beringer Tame Blog


Ecommerce & Digital News Weekly - 17 August 2022

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Welcome to this week's ecommerce & digital news.

Did you know that over 4.62 billion people across the world are now using social media...?

Ads in Facebook reels are now reaching over 470 million users worldwide (+279% vs this time last year) and Instagram reels have a truly astounding worldwide audience of 754 million users.

And let's not forget the mighty TikTok which now has the highest average time spent per user than any other social platform with a global reach of over a billion!

It's no surprise that it's increasingly shaping our culture and behaviour!

Here are even more fantastic facts about the state of digital 2022 form Hootsuite - have a read!


"Fit no stereotypes. Don’t chase the latest management fads. The situation dictates which approach best accomplishes the team’s mission."

(Colin Powell)


SOCIAL MEDIA & PLATFORM NEWS - Twitter, YouTube, Snap

Digital Image for newsletter

Reels scheduling is now available to all users.
(Social Media Today)

Twitter is close to launching its new ‘pin reply’ option.
(Social Media Today)

YouTube is reportedly planning to launch a 'channel store' for streaming services.
(Engadget)

Snap launches new ‘Family Center’ so parents can monitor who their teens are interacting with in the app.
(Social Media Today)

Instagram will soon test ultra-tall photos to match its full-screen Reels.
(The Verge)

Instagram moves to next stage of development with its native scheduling tools.
(Social Media Today)

YouTube adds new prompts for shorts content.
(Social Media Today)

TikTok has quietly added over half a dozen mini-games into its app.
(The Verge)

 

METAVERSE NEWS - Microsoft, Horizon Land, Snap...

met averse VR

Metaverse is the future of travel.
(Analytics Insight)

Microsoft vs. Meta: Who’s got the upper hand in the metaverse?
(Fast Company)

Horizon Land metaverse project is launching beta version on website.
(Global Newswire)

Nvidia ups its metaverse bet with new developer tools.
(Coin Telegraph)

Thailand’s first metaverse concert eyes global audience of 20 million.
(Nation Thailand)

Snaps advances in virtual object creation could accelerate the metaverse shift.
(Entrepreneur)

 

UK ECOMMERCE NEWS - Unilever, Next, Asda...

UK Ecommerce Newsletter

Unilever sees growth in B2B ecommerce segment.
(PYMNTS)

Asda launches first-ever loyalty scheme offering discounts on groceries.
(Money Saving Expert)

Co-op expands tech-recirculation trials.
(The Retail Bulletin)

Next in talks for £10m stake in struggling lifestyle retailer Joules.
(Retail Gazette)

 

INTERNATIONAL ECOMMERCE NEWS - Zalando, Sweetwater, Breuninger...

International ecommerce newsletter

Tony the Tiger transforms into gr-r-eat Twitch streamer.
(Marketing Dive)

Zalando reportedly eyeing US expansion.
(Fashion United)

Heineken, Nike, Mondelēz run ads on cause-driven social platform.
(Marketing Dive)

German fashion and lifestyle retailer Breuninger is expanding in Europe.
(Ecommerce News)

Sweetwater opens Gear Exchange marketplace for used instruments.
(Digital Commerce 360)

Amazon pins hopes on influencers to crack livestream shopping market.
(FT.com)

Tommy Hilfiger to launch US resale programme with ThredUp.
(Fashion United)

Wish rebrands in attempt to stay afloat against competition.
(Marketing Dive)

 

IN THE MARKETS - Digistain, Patchwork Health, Founderpath...

In the markets newsletter

Sofia Angels Ventures helps UK medtech startup Digistain raise $1M.
(The Recursive)

UK-based Patchwork Health raises €24M to tackle healthcare staffing crisis.
(EU Startups)

Founderpath raises $145M to provide non-dilutive financing to SaaS founders.
(Founderpath Blog)

Berlin-based Junto scores €5M for its innovative digital learning.
(EU Startups)

Upskilling unicorn upGrad secures $210M.
(People Matters)

London-based Auddy picks up €2.95M for its premium podcasting platform.
(EU Startups)

Authentic Brands snaps up Ted Baker in £211m deal.
(City AM)


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