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Senior Global Digital Marketing Executive

Fashion & Beauty
London

Contract / Interim, £30k - £40k

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With a range of unique market-leading products, endorsed across the globe by celebrities and beauty industry professionals alike, our client's British beauty brand is well-loved at home and internationally. As the Senior Global Digital Marketing Executive, you'll be a digital marketing all rounder but it's your Email and Affiliate Marketing expertise that will complement the existing team

Key responsibilities:

  • Optimising digital strategies and campaigns across Search, Affiliate, Remarketing, Paid Social, Programmatic, CRM and SEO channels for retail, b2b and online markets.
  • Managing Paid Search agencies, ensuring campaigns are targetted and adhere to brand guidelines
  • Work with wider digital and content teams to ensure Paid Search, Social and Affiliate campaigns are consistent and joined up across relevant channels (Email, CRM, PR, Social, SEO, Display etc.)
  • Coordinate digital activity with international colleagues, feeding back local and regional considerations, to the wider Digital and Ecommerce teams
  • Support the CRM team with co-ordinating, testing and scheduling email campaigns (Emarsys, DotDigital, Adobe Campaign etc.)
  • Review campaign, channel analysis reports against KPIs, identifying opportunities for future improvement and leveraging efficiencies with specific channels.

This role will start as a contract position, with the potential to go permanent. 

Posted on 20th April 2020

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