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Paid Social Manager

Food & Hospitality

Permanent, £30k - £40k

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With a budget in excess of £1million, our client are serious about their Paid Social campaigns. As the Paid Social Manager you will be a key decision-maker in the core Digital Marketing team - creating and evaluating campaigns across multiple social media platforms, managing relationships with key social partners (Facebook, Twitter, etc) and championing paid social performance within the business.

  • Ownership of Paid Social activity across platforms and devices
  • Adopt a test and learn approach: Utilise data to create audience-specific content according to social platform; evaluate effectiveness of engagement, budget and sales growth
  • Manage budgets: Plan an effective and timely campaign schedule; identify opportunities to help improve performance and profitability of spend 
  • Communication: Enable strong relationships with key social platform partners; collaborate and share results with internal teams and act as SME for Paid Social within the business
  • Evaluation: Use a data driven approach to achieve targets, ensure activity is optimised, utilise analytics, reporting and relevant marketing toolkits to drive, review and continuously improve paid social campaigns

This brand has really pivoted their focus onto digital, ensuring their teams have access to tools, budgets and opportunities to innovate and experiment with digital campaigns - it's a busy time for them but it's also a hugely rewarding, team-spirited operation with plenty of chance to shine. 

Remote or Hybrid working can be considered for this role, so it's worth applying regardless of location.

 

Posted on 14th June 2021

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