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Ecommerce Executive - User Experience

Fashion & Beauty
London

Permanent, £35k - £40k

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We are working with an independent British premium fashion brand who have seen a major surge in online demand. This respected brand has gathered a global following by focussing on classic design and outstanding luxury quality at the right price point, a true British success story. As the ecommerce sales continue to grow at pace they are keen to get smarter with data and analytics, particularly in terms of improving the customer journey, which is why they are looking to appoint a new Ecommerce Executive focussed on site optimisation and customer experience to drive customer retention and profitability.

key responsibilities

  • Website KPIs: Define, monitor and improve KPIs for websites (product discovery, add to cart, conversion rate, AOV, etc.)
  • User Behaviour: Interpret data analysis to support recommendations for overall online experience improvements (eg Google Analytics, UX analytics tools, session replay, voice of the customer)
  • Category Management: Work with the trading manager to establish category ranking rules according to data and commercial priorities, ensuring pages are relevant and fully optimised across ecommerce channels and digital devices
  • Customer Segmentation: Review segmentation, maintaining a customer focus across core user journeys, nuanced for domestic and international websites
  • Onsite Search: Ensure optimal configuration across websites and platforms, and enhance the search experience
  • CRO: Work with the data analytics manager to create and deliver the conversion optimisation plan
  • Test and Learn: Champion and share testing best practices within the wider ecommerce team

If you have a passion for delivering exceptional onsite user experience and you'd like to join a supportive and enthusiastic team then we'd love to receive your CV and tell you more

Posted on 7th March 2022

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