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Digital Marketing Executive - Ecommerce

Consumer Goods & Retail

Permanent, £28k - £32k

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This role sits in a dynamic and innovative business providing specialist garments for a variety of occasions, dedicated to delivering exceptional services to their customers. As they expand, they are seeking a passionate and talented Marketing Executive to join the team and drive content-driven marketing strategies. As Marketing Executive, you will play a pivotal role in shaping marketing strategies and driving the brand forward.

key responsibilities:

  • Brand Awareness: Collaborate in developing strategies to boost online brand presence, ensuring a consistent and compelling brand image across digital channels.
  • Strategic Marketing Planning: Determine positioning, target audiences, and formulate marketing plans with clear goals for various channels and segments.
  • Content Management: Manage content updates for both customer and internal touchpoints, establish budget guidelines, participate in events if required, document business processes, and support sales efforts.
  • Creative Direction: Assist in crafting creative briefs and guiding creative direction for advertising and public-facing content, spanning print, digital, and video materials.
  • Market Analysis: Examine customer insights, consumer trends, market analysis, and marketing best practices
  • Collaboration: Work alongside an In-House Graphic Designer and partner agencies to design, test, and enhance lead-nurturing strategies for email, digital ads, social media, website SEO, and display ads.
  • E-commerce: Collect customer and market insights to identify new e-commerce opportunities and boost customer conversions.

Basic video creation and editing skills along with experience with marketing automation and CRM tools will certainly be useful here. So if you are a highly motivated and creative individual looking to make a significant impact in the field of marketing, we invite you to apply for this role. Please submit your CV to find out more

Posted on 27th September 2023

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