Beringer Tame | Latest Jobs This is an RSS (Really Simple Syndication) feed from Beringer Tame - Latest Jobs. Fri, 15 Feb 2019 GMT en Head of Acquisition - Based in Cyprus - GBP 60,000 - GBP 65,000 We are working with an award-winning Fintech with a global customer base and strong brand reputation. Based in Cyprus, they are looking for a high-achieiving performance marketer to join their growing digital team as a Head of Global Acquisition. Reporting to the Chief Digital Officer, you'll be managing all paid channels, leading the affiliates portfolio and scaling the existing team. Responsibilities: Planning the strategy and execution to attract, acquire, and engage audiences Develops new audience acquisition campaigns, strategies, and/or enhancements to existing plans that reflect market and business direction. Communicate strategy, metrics, and issues to non-Marketing stakeholders, including the executive team, the product owners, and the finance department. Use BI tools to predict the most effective entry to new markets. Manage the self-contained P&L  Combine with the wider digital team to get the most from key sponsorships Key skills: Domain knowledge in the subject matter of digital media as it relates to audience acquisition. A mix of technical and creative skills, with a heavy emphasis on understanding or a familiarity with data (clustering, prediction, fraud, attribution)  Expertise in managing large audience acquisition budgets. Relevant platform knowledge an advantage (Salesforce, Marketing Cloud, Google Marketing Suite, Amplitude, Firebase, etc.) Proven ability to effectively perform requirements gathering and documentation. Excellence in the design and execution of functional strategy including budget forecasting, audience prediction, and team/product requirements to meet those goals. A minimum level of comfort to build a function-based P&L if given the format. Expertise in Google and Facebook products either through self-study or certified training Proven success managing a large team. This is an attractive opportunity for a proven performance marketer looking to carve out their digital career in a privately-owned fintech with strong leadership, excellent technology and plenty of investment. Please note the role is based in Cyprus. update-388 Fri, 15 Feb 2019 GMT Head of Brand Marketing - GBP 60,000 - GBP 80,000 Our client, a blossoming lifestyle and well-being brand, are looking for a Head of Brand Marketing. An accomplished storyteller, who can ensure that every interface leaves the customer with a clear imprint of their truly indulgent range.  Key skills and responsibilities: Leadership of all campaign planning (build the brief, develop the proposition, launch) Inspire teams through ‘what good looks like’, giving creative direction for key campaigns, launches & activation plans Integrate campaigns Through The Line, maximising exposure and maintaining consistency across all touch points. Lead the brand strategy with an inspiring comms plan & roadmap to execute across every touch point Educate the wider business to drive brand consistency online and offline Manage and develop the brand toolkit, including the internal and external brand/asset hubs A digital first approach. Ability to work closely with the Marketing Director and the marketing team Bursting with disruptive activation ideas that deliver reach, engagement & convert to sales. Natural curiosity for all new marketing channels that will reach the audience as creatively and effectively as possible. A passion for wellbeing and a flair for product innovation This is at heart a storytelling role. In the language of business, that primarily means this is a marketing and communications role but we will be careful not to limit the scope too quickly. We are looking for someone who has the ability to communicate this luxurious brand, getting the right message to the right customer via the right medium.. and adding a bit of inspired and innovative thinking along the way, doing it BETTER than anyone else. update-387 Fri, 15 Feb 2019 GMT Digital Coordinator - GBP 30,000 - GBP 35,000 An exciting opportunity to work for an exclusive fitness and wellness club, to sit at the center of all their digitally-produced material and play a key role in helping them achieve their growth targets.  You will report directly into the Head of Digital and be very hands on in your role, supporting the marketing teams with online acquisition and retention activities. Key responsibilities will include; Develop and support digital marketing campaigns to include PPC, email, SEO and display marketing. Maintain my client’s website directly using their CMS (Umbraco) and also through their digital agency.  Support social media responses including writing and optimizing content for the website and the social media accounts.  You need to be; Digital Marketing professional with experience in the use of CMS and email marketing tools.  Experienced in running and evaluating online marketing campaigns.  Comfortable working collaboratively in a matrix structure. Ambitious self starter who can drive their own agenda Very organised with a results-orientated approach. If this role sounds like it might be up your street then please get in touch with Kimberley Allen. update-386 Thu, 14 Feb 2019 GMT Digital Marketing Manager - GBP 35,000 - GBP 40,000 An exciting opportunity at a small luxury retailer, to take global ownership of all the digital marketing channels and to drive the ecommerce sales strategy.    You will work with the founders to develop a strategic road map for digital marketing and ecommerce sales. Key responsibilities will include;   Manage the day to day marketing activity and budget, driving new and existing channels; PPC, SEO, Affiliate, Display/retargeting, Paid Social and Email.  Use analytics, judgement and MVT to optimise the website in order the maximise conversion and provide the customer with great UX. Merchandise the products and range online Manage the Social media channels; Instagram as a particular focus. Be the brand advocate and ensure ‘tone of voice’ resonates across brand marketing and the website.    You need to be; Results orientated Ambitious self starter who can drive their own agenda Keen to get their hands dirty and work in a small, growing business.    If this role sounds like it might be up your street then please get in touch with Kimberley Allen. update-384 Thu, 14 Feb 2019 GMT Email Marketing Executive - GBP 25,000 - GBP 30,000 If you have a passion for digital marketing with a particular interest in email marketing then this could be the role for you!   Key responsibilities include:   Email Calendar – You will own the email marketing calendar. You will work with the wider team to ensure the right campaigns are reaching the right people at the right time. Always-On Campaigns – You will work with the acquisition and retention marketers to build and refine email campaigns that support their key objectives (acquiring customers and retaining them). Testing Program – You will create a testing plan. You will articulate a series of hypotheses (etc timing of emails, subject line hooks, type of content) and test them on our email campaigns. You will take the results, learn from the positive ones and embed the improvements.  Quality Assurance – You will develop a Quality Assurance process. A way of ensuring all communications are tested and proofed before they are sent to customers.   A bit about you   1-2 years email marketing experience  Have a degree in a relevant discipline  Have a passion for marketing and want to ‘own’ a marketing channel  Have experience in data-driven business-to-consumer marketing  Knowledgeable about HTML email coding & tech integrations      If this role sounds up your street, please send a copy of your CV through to Kimberley Allen. update-383 Mon, 11 Feb 2019 GMT Senior CRM Executive - Loyalty - GBP 35,000 - GBP 42,000 If you’re a CRM executive looking for a step up into a lead role at an exciting smaller brand who are rapidly growing, then this could be the role for you!   Key responsibilities include:   Retention Analysis - Analyse differences in retention based on different customer attributes. Use this to inform initiatives.  CRM Strategy - Create a series of communications to inform and entice customers to remain customers and to win historic customers back into the fold! Customer Insight - Help run focus groups to hear/see first-hand how people interact with my clients product. Loyalty Scheme - Investigate and make a recommendation on whether my client should launch a loyalty scheme. Create, manage and optimise automated campaigns that grow customer activation rates and value Ownership of email performance metrics 
 Reporting on promotion / campaign performance 
 Suggesting change to improve performance of future campaigns 
   A bit about you   Have a passion for marketing and understanding customer behaviour/motivations  Have a degree in a relevant discipline  Have 2 to 3 years experience in data-driven business-to-consumer marketing, preferably with a strong focus on retention, CRM & digital      If this role sounds up your street, please send a copy of your CV through to Kimberley Allen. update-382 Mon, 11 Feb 2019 GMT Head of Marketing - GBP 60,000 - GBP 80,000 This is a brand new and innovative role for a leading cryptocurrency exchange. My client is looking for a proactive, self-starter to build online and offline awareness of the company as the definitive authority and trusted voice in the cryptocurrency space.  Reporting to the Marketing Director, your key responsibilities and experience will include: Delivering strategic digital (search, social, CRM) and traditional (press, OOH) marketing campaigns to position the brand as the leading expert in cryptocurrency Owning the content and social media marketing strategy Strategic management of marketing communications to b2b and b2c audience  Managing relationships with agencies and multiple stakeholders Monitoring and reporting on effectiveness of all marketing measures Knowledge of asset management, investing, private banking/wealth management or b2c fintech   update-381 Thu, 31 Jan 2019 GMT IT Director - Retail (Netherlands) - GBP 80,000 - GBP 120,000 For a technical IT leader this is an exceptional and potentially career-defining opportunity working in one of the fastest growing b2c retail categories globally.  This is a senior role in a significant multi-channel retailer. The IT Director will be leading the technology team to develop a future-ready strategy with the CEO and deliver first class technology solutions across the business. To be successful, you will have the following knowledge and experience: Running the ERP at the heart of the system architecture Delivering the rapidly evolving technology eco-system to support the e-commerce strategy (moving from Hybris to SAP Cloud Commerce) Ownership of IT Infrastructure and hands-on software development Managing a large backlog, delivering new features and change in an organised an optimal way Understanding of Agile/Scrum delivery methodology Budget management Team management and coaching (leading a growing team of 10) Retail experience (POS) This is the perfect set up for a motivated IT leader with the desire to build something big and join a turnaround team at just the right time. Please note this role will be based in The Netherlands.             update-380 Thu, 31 Jan 2019 GMT Head of Content - GBP 45,000 - GBP 55,000 A new role for an experienced brand marketer to become the ‘Head of Content’ for a well established, B2C pureplay retailer.    This role is responsible for the brand’s online “tone of voice” and digital content execution from product information, homepage promotions, online editorial to social media channels. Reporting to the Marketing Director, your responsibilities will include;   Manage and maintain a team of 5 copywriters Ensuring all editorial content across website, blog, email, social press and PR meets the brands “tone of voice”. Managing the social media channels, with the aid of a marketing assistant. Ensure all seasonal promotions are executed on brand and in a timely manner across website, email and social media. Managing the weekly content emails, with the aid of a marketing assistant.    This role will have the support of a brand agency, photography agency and social media agency, with a budget to explore additional content development.    If you are looking for a new challenge and this role sounds up your street, please send a copy of your CV through to Kimberley Allen. update-379 Wed, 30 Jan 2019 GMT Head of Performance Marketing - GBP 65,000 - GBP 75,000 An exciting opportunity to join a fast-paced start-up, at the most exciting stage of their journey so far. They are currently growing their marketplace at over 100% per annum and are seeking an energetic, data-driven Head of Performance Marketing with a real appetite for acquisition. Key responsibilities: Define and manage the paid media strategies (Paid Search, Paid Social (Facebook, Linkedin, Display)  Managing a planned and documented testing plan, focused on measurement and analysis Balancing cost-effective channel growth and performance improvements with brand and commercial guidelines Forecasting and analysing channel performance, process and operations, identifying opportunities, constantly optimizing spend and ROI Developing segmentation and personalisation strategies Leading a high-performing digital marketing team  Key skills: Flexible and adaptable performance marketing specialist with demonstrable track record Experience of working in a start-up environment, preferably B2B or B2B2C Deep knowledge and understanding of digital marketing best practice and performance management of marketing channels Great communicator, inspirational team manager Currently expanding in the UK, with ambitious plans to extend into Europe in the very near future, it's surely an irresistible opportunity update-378 Thu, 24 Jan 2019 GMT Campaign Analyst (CRM, Marketing Analyst) - GBP 35,000 - GBP 45,000 A fast paced, luxury fashion retailer are looking for a Campaign Analyst to join their global CRM team. Reporting directly into the Head of CRM, you will be responsible for driving the efficiency of offline and digital personalised communications. This role will deliver and support CRM and data driven initiatives to increase customer loyalty and lifetime value.   Key responsibilities include;   Responsible for all campaign results analysis. Manage the timely dissemination of CRM reports across all regions. Build and execute campaign and data selections using Blue Venn (Analyser, Campaigner, Reporter) to enable advanced personalisation and standard communications. Assist with the roll out of personalisation and set up of automation initiatives through the use of data. Within the CRM tool, ESP and other relevant third parties. Producing detailed conversion analytics from multiple sources of data. Create bespoke data selections dependant on campaign objectives. Work with global teams to offer training support and expertise by providing assistance to regional users to enable highly targeted data selections and self-sufficiency.   Experience Required   Proficient in campaign analysis with a track record as a campaign/marketing or reporting analyst – Essential Must be an experienced end user of data and campaign management software (Smartfocus, Viper, Blue Group product suite) – Essential Blue Venn experience – Essential Experience of web optimisation and personalisation tools and set up. Excel Advanced – Essential Experienced at data manipulation – Essential Previous experience of creating and designing reports – Essential Experience of working with complex sets of data – Essential   If this role sounds up your street, please send a copy of your CV through to Kimberley Allen; or call me on 01256 855327.  update-376 Mon, 14 Jan 2019 GMT PPC Specialist - GBP 28,000 - GBP 33,000 If you are an ambitious Paid Search and PPC specialist then this role is a really strong career opportunity in a b2b environment. You will be running expansive international PPC campaigns for a business that really has search at the centre of it’s global ecommerce strategy so those technical and analytical skills you've developed in your career to date will be really tested and rewarded. Key responsibilities: Manage paid search campaigns (primarily Google, Yahoo, Bing as well as other search and display marketing engines) You will effectively manage the paid budget and work with the broader digital marketing team (SEO particularly) in order to maximize ROI, drive traffic, and customers Creating and planning PPC campaigns across a variety of channels, including customer segmentation targeting and maximising reach Track and report on website analytics, identifying marketing trends, developing insight and recommending actions Oversee relationships with external vendors, developing workflows & aligning strategy to internal processes This is an excellent opportunity to join a global FTSE 250 company who continue to rapidly expand their digital presence with the goal of being at the top their game, we're looking for someone that wants that too! update-375 Fri, 11 Jan 2019 GMT Front End Developer - Ecommerce. BASED IN ITALY - GBP 30,000 - GBP 35,000 As the Front End Developer, you will be responsible for all aspects of the development of the ecommerce website for a prestigious and well-respected Italian apparel brand based in Italy, between Venice and Verona. You will work closely with the Global Ecommerce Team to deliver a ‘perfect customer experience’ that will allow the brand to realise it’s full online potential. Key responsibilities: Quality: Create a culture of total quality for all customer journeys. Prioritising and Launching: Prioritise, execute and launch updates to meet the commercial needs of the team. Monitoring, Fix & Evolve: Monitor all web pages using quantitive and qualitative data tools to identify weaknesses, fixing issues and then finding ways to avoid reoccurrence. Testing: Ensure all updates are fully tested prior to release, adopting a best practice UAT culture. Building Relationships: Build positive relationships with the ecommerce team, technology suppliers and relevant internal teams in order to maximise opportunities and minimise any potential friction. SEO: Develop a deeper understanding of how you can influence SEO performance through site structure, tagging and code and strive to deliver SEO friendly updates every time. Security: Develop a working understanding of cyber security, fraud and data protection and where this may impact site updates. Evolve: Keep abreast of technology advances   Key Skills: Experience of managing front end development of an ecommerce website Deep Knowledge of Wordpress and Geo Location tools Cross border/cross currency ecommerce sales experience. Ideally, Europe, Asia and USA Experience with Demandware (Salesforce Ecommerce Cloud) or Similar High level of interest in technology, coding and technology. Good people skills High attention to detail and accuracy Native Italian speaker Experience of EDI/API integrations and bug fixing   update-372 Tue, 8 Jan 2019 GMT Ecommerce Executive - Merchandising & Content BASED IN ITALY - GBP 30,000 - GBP 40,000 As the Global Ecommerce Executive, you will be responsible for managing the ecommerce website and presence on third party marketplaces for a prestigious and well-respected Italian apparel brand based between Venice and Verona.  Key responsibilities: Become the focus point within the business for ecommerce website sales performance by optimising conversion and overall trading Effective merchandising - presenting products online in a way that optimises sales Delivering high quality, accurate content on the site Ensuring the best possible customer shopping experience Build positive relationships and communicate with internal stakeholders. Champion ecommerce success Adopt a test and learn programme to support ecommerce decisions and measure outcomes. Analyse web data, report on key metrics (conversion, sales, etc) and drive activity that will positively impact those measures Skills: Experience of running an ecommerce sales website with multiple products across multiple SKUs.  Experience of using analytics and test/learn to improve website conversion Experience of building online sales from a low base  Native Italian speaker (Essential) International ecommerce sales experience an advantage, particularly Europe, Asia, USA  Amazon Marketplace or similar Excellent team building and development skills  You have the brand, the product and the customer, all you need to do is provide an amazing ecommerce experience and the results will be significant. Easy! update-371 Tue, 8 Jan 2019 GMT Ecommerce Marketing Manager - GBP 40,000 - GBP 50,000 A design-led lifestyle hospitality brand with ambitious growth plans is looking for an experienced Ecommerce Marketing Manager to join their London-based team. Key Responsibilities: Champion a customer-centric focus to continuously improve and optimise the website, enriching the User Experience through design as well as improving conversion. Ensure project delivery is aligned with business priorities and growth targets. Devise and implement the Paid Search & Social strategy to exceed ROI and CPA targets. Establish programmatic advertising activity through display, search, paid social and remarketing.  Create and deliver targeted, relevant and timely email marketing activity. Develop current email marketing efforts to improve customer experience and nurture loyalty. Explore and test wider communications channels beyond email (App notifications, SMS, etc) Monitor, analyse and interpret online performance against the agreed KPIs, particularly conversion performance and revenue growth. Work closely with stakeholders to plan direct promotional activity, integrate marketing campaigns and content online; adhere to visual and tone of voice guidelines across all digital communications touchpoints. Regularly report digital performance to the wider business and recommend action where required. Identify and establish suitable online partnerships and collaborations. Delivering major changes to the accommodation landscape, the foundations have already been laid, the opportunity here is in reaching the next level in the fastest growing sector in hospitality. Straightforward yet ambitious. update-370 Mon, 7 Jan 2019 GMT