Beringer Tame | Latest Jobs This is an RSS (Really Simple Syndication) feed from Beringer Tame - Latest Jobs. Tue, 16 Apr 2019 GMT en Marketing Consultant - Strategy, CRM and Product Marketing - GBP 50,000 - GBP 60,000 Our client, a rapidly growing subscription startup, has successfully implemented their acquisition strategy. Now they want to focus on retention, supercharging their growth with tailored products, pricing and proposals to build customer lifetime value. To do this they need a strategic marketing consultant, a hustler with an entrepreneurial eye to deliver outstanding results. Key responsibilities: Lead engaging customer retention initiatives to drive revenue from existing customers Leverage customer insights and consumer trends to boost AOV, LTV Launch new products and let everyone know it! Overhaul and optimise the pricing and proposition plan Ideally you'll: Be passionate about marketing and understanding customer behaviour/motivations Commercially focussed Come from a data-driven b2c marketing background, preferably with a strong focus on retention, CRM & ecommerce Have a degree in a relevant discipline Love dogs - not crucial but a great start! update-403 Tue, 16 Apr 2019 GMT Digital Marketing Manager - GBP 35,000 - GBP 40,000 We have an exciting opportunity for a skilled Digital Marketing Manager to join a highly successful home improvement retailer based in the West Country. In a surprisingly short time, our client have carved out a significant ecommerce presence in their field providing a fast-paced but rewarding working environment, with an emphasis on developing the brand and their dedicated staff Key responsibilities: Management of all digital marketing channels (PPC, CRM, SEO, Paid & Organic Social, Display) across multiple brands Tracking and assessing digital marketing spend against budget Delivering online revenue targets by maximising the return on investment from digital marketing spend Allocating budgets based on performance (channels, brands and campaigns) to ensure optimal ROI Developing and adapting reports, communicating digital marketing performance to business stakeholders Data analysis – drilling into the data to identify areas of underperformance and opportunity Continuous improvement – optimising ROI through A/B testing Experience and skills Particularly strong skills in PPC/Paid Search Broad experience managing all digital marketing channels (PPC, CRM, SEO, Paid & Organic Social, Display) preferred Budget management with a demonstrable track record of delivering significant ROI In-depth understanding of Digital Marketing & eCommerce KPI’s. Google Analytics Numerate with advanced MS Excel skills Strong attention to detail and ability to analyse complex datasets Ability to condense complex information to the salient points and tell a story using data A team player with excellent communication and presentation skills. Degree in a numerate subject With a history of promoting from within, for the right candidate there will be plenty of opportunities for development as the company continues to expand. This role is commutable from Gloucester, Cheltenham, Bristol, Swindon, Bath, Worcester, Hereford, Newport update-402 Thu, 11 Apr 2019 GMT Ecommerce Trading Manager - GBP 40,000 - GBP 50,000 This is an iconic British brand that enjoys instant recognition with a far-reaching influence of inspiring design. Known for their array of eclectic lifestyle home and furniture products, this innovative company has been at the forefront of cool for many years. Although the brand has many different faces, they are an established retailer with a number of boutique stores in key locations as well as a concession in the UK’s best department store.   Reporting to the Head of Ecommerce, the Ecommerce Manager is a pivotal senior role for the company. Their highly successful ecommerce channel is already exceeding all expectations, growing at an impressive 20% per year but there's an appetitie for more. In this role you will be responsible for the customer experience on the e-commerce platform (Magento), managing a team of 6 across multiple territories, maximising sales by improving user journeys, product and on-site content, offering data analysis, trends and sales history to help inform marketing stories and creative direction. Key responsibilities: Oversee the day-to-day processes of product data uploads Assist the Head of E-Commerce with testing, scoping, briefing of new requirements, fixes or improvements to be made via a development agency Work with content and creative colleagues to deliver trading stories and promotional campaigns Transferring marketing campaigns on landing pages Setting daily and weekly workload priorities for the E-Commerce team Work closely with the Buying and Merchandising teams to ensure new product details are effectively communicated onsite according to the launch schedule Identify actionable insights from regular and adhoc KPI reports Execute regular sitewalks, visual merchanidising audits to ensure accuracy and highlight bestselling lines, etc Work with the Customer Service teams to identify bugs, assist with Magento-related issues with regards to order fulfilment and customer service Liaise with the Digital Marketing Manager to support e-mail campaigns, social media, affiliates initiatives. Key skills and requirements: Demonstrate experience of revenue growth  Experience using standard CMS and E-Commerce platforms Experience using data analysis tools and communicating reports Experience managing a team  Advanced Excel skills  An understanding of digital marketing acquisition and SEO best practice Magento Enterprise experience Understanding of Cross currency/ International ecommerce Working knowledge of French language is an advantage This is a career-defining role for an ambitious Ecommerce Manager with capacity to learn and grow within the role and ultimately progress within the company update-401 Mon, 8 Apr 2019 GMT Customer Marketing Manager (Digital & Direct) - GBP 35,000 - GBP 45,000 An exciting opportunity to join the team as a Direct Marketing Manager for a well-established, B2C pureplay gardening retailer has arisen. Adopting a customer first CRM approach, you will effectively tend, feed and cultivate the customer relationship, ensuring customers are so well understood and delighted that they return time and time again, telling others about their experience too. Key responsibilities include: Set out the CRM/retention strategy and support with relevant marketing campaigns (email, social and direct marketing) Work with your Email Marketing Executive to activate engaging seasonal, promotional, automated and trigger campaigns Ownership of the marketing and promotions calendar - ensuring successful and timely rollout across web, email, direct mail, SMS and social Scope, design, deliver and manage a commercially viable, data driven loyalty programme to boost repeat purchases and optimise/reduce CPA Provide reports and analysis of customer segmentation and total customer landscape Feed acquisition & retention sales activity into annual budget planning Own and report on customer reviews Champion a deep understanding of the customer journey, engagement and purchase experience, sharing your knowledge with the rest of the business to deliver loyalty and revenue growth       update-400 Tue, 2 Apr 2019 GMT Digital Marketing Executive - GBP 30,000 - GBP 35,000 An exciting opportunity has arisen to work for an exclusive fitness and wellness club brand with locations across Europe, sitting at the centre of all their digitally-produced material and playing a key role in helping them achieve their growth targets.  You will report directly into the Head of Digital and be very hands on in your role, supporting the marketing teams with online acquisition and retention activities. Key responsibilities: Develop and support digital marketing campaigns to include PPC, Email, SEO and Display marketing. Maintain my client’s website directly using their CMS (Umbraco) and also through their digital agency.  Support social media, including writing and optimizing content for the website and the social media accounts.  Ideally you will be: A Digital Marketing professional with experience in the use of CMS and email marketing tools  Experienced in running and evaluating online marketing campaigns.  Comfortable working collaboratively in a matrix structure. Aa ambitious self-starter who can drive their own agenda Very organised with a results-orientated approach. If this role sounds like it might be up your street then please get in touch with Kimberley Allen. update-399 Mon, 1 Apr 2019 GMT Digital Engagement Manager - Retention And Loyalty - GBP 35,000 - GBP 45,000 This is a new and exciting opportunity to join the Marketing team for a well-established, online gardening retailer. Adopting a customer first approach, you will focus on digital customer engagement, ensuring customers are so well understood and delighted that they continue their journey with the brand and website time and time again. Key responsibilities include: Set out the retention strategy and support with relevant marketing campaigns (email, social and direct marketing) Ownership of the marketing and promotions calendar - ensuring successful and timely rollout across web, email and social Design, deliver and manage a commercially viable, data driven loyalty programme to boost repeat purchases Provide reports and analysis (customer segmentation, total customer landscape, Cohort, RFV, CLV analysis) Feed acquisition & retention sales activity into annual budget planning Own customer reviews, sharing feedback Team management (2 direct reports) and effective cross-functional collaboration (Buying, Sales, Ecommerce, Marketing, Customer Services)   update-397 Wed, 13 Mar 2019 GMT Performance Marketing Manager - GBP 50,000 - GBP 60,000 We are looking for a commercially-driven Performance Marketing Manager to join a hugely successful European travel brand as they set their sights on overhauling their holiday programme. The Performance Marketing Manager will be responsible for optimising performance of key acquisition channels (PPC, SEO, Affiliates, Display, etc), managing and growing the existing team, supported by external agencies.  Key responsibilites: Build and develop the new Acquisition team Work with Commercial, Analysis, CRO and Marketing teams to identify the best and most efficient channel option to hit KPIs (CPA, ROI, spend, transactions) Understand business objectives and trading conditions, using these to inform decision making – translating these into acquisition focused targets Manage the day to day relationships with key external agency and supplier partners (Google, Bing, Facebook, TripAdvisor etc) Work with the analysis team to provide acquisition reports Work with the Head of Marketing to ensure all acquisition assets meet brand guidelines Work with internal teams to explore cross-sell opportunities Your skills and experience: Previous experience leading a Digital Acquisition team within in a fast-paced eCommerce environment Previous experience of managing large budgets - £1-5 million. Very strong, hands-on experience of driving growth using PPC (Google, Bing) Strong working knowledge of automated bid management platforms SEO, Affiliates, Meta & Display, SEO tools (SEMRush, MOZ etc) DMP & DSP experience Confident presenting to key stakeholders Highly commercial, numerate with a high level of analytical skills   Digital Marketing Manager, PPC Manager, Digital Acquisition Manager, Paid Search Manager update-394 Fri, 1 Mar 2019 GMT Lead Web Analyst - GBP 40,000 - GBP 50,000 We are working with a hugely successful European travel brand as they set their sights on overhauling their holiday programme. With an overflowing pool of customer data, they are looking  for a commercially focussed Web Analyst to shape the data into actionable reports and deliver to the wider business. Help build and manage the Web Analytics team Work with board level stakeholders to build MI requirements – delivering intelligible reporting Work with internal teams such as commercial, analysis, acquisition and marketing to identify reporting needs Drill down large data sets and multiple analysis options to provide actionable reports and analysis Build automated reports as well as self-service reporting dashboards Make recommendations for CRO and Digital Acquisition Introduce new tracking / reporting capabilities arising from new platforms / tools Key skills Proven team leader able to lead and develop the analytics team adding head count as required. Advanced knowledge of Web Analytics packages (Google / Adobe / IBM) Very strong experience in dashboard presenting platforms (e.g. Data Studio, Tableau) Strong experience with Tracking / Tagging platforms (e.g. GTM) MVT, A/B, Analytics tools Confident and clear when presenting to key stakeholders Highly analytical, with very strong problem-solving skills and the ability to design and input in to new processes in a fast paced, dynamic environment. Flexibile approach to working in a cross-functional environment where multiple priorities and ambiguities need to be managed update-392 Mon, 25 Feb 2019 GMT Head of Digital - GBP 80,000 - GBP 100,000 Our client, a prestigious European health, fitness and wellbeing brand, are keen to hear from tech-savvy digital marketing leaders to champion an innovative acquisition and retention strategy as well as identify and introduce digital customer experience initiatives which will deliver additional engagement and further boost revenue.  In essence this role is focused on 3 key areas: 1. Digital Marketing (search, social, email, display, affiliates): Increasing website leads and conversions, traffic generation, acquisition. 2. Customer Experience strategy: Identifying the tech which will enhance the Customer Experience (apps, hardware, social platforms, wearables etc) 3. Implementation: Facilitating user engagement, ensure customers are fully utilising all digital services, increasing brand awareness (UGC, social media content strategy), building loyalty and relationships, promoting usage of the facilities and increasing demand for supplementary products and services to boost revenues Key skills: A proven track record of growing online sales in a large multi-channel organization  Financial planning and budget management  Ability to lead and motivate a growing team as well as manage external agencies  Broad digital skillset (SEM, e-mail, re-targeting, affiliate programmes, SEO, CRM)  An up-to-date understanding of ecommerce tools, tactics and best practice  Excellent communication and presentation skills to internal and external stakeholders update-391 Mon, 25 Feb 2019 GMT Digital CRO Manager - GBP 50,000 - GBP 60,000 We are looking for an influential CRO manager to join a hugely successful European travel brand to optimise conversion rate across multiple platforms (mobile, tablet, desktop, apps) and provide leadership and direction for a results oriented team. There's exciting times ahead for this trusted brand as they set their sights on overhauling their holiday programme Key responsibilities: Drive and own headline KPIs around conversion rate, ROI and engagement Help build and manage the Conversion Rate Optimisation team Work with internal teams such as commercial, analysis, acquisition and marketing to identify opportunities to drive improvements in KPIs Understand commercial objectives and trading parameters to inform decision making Work with external agencies and internal development resource to deliver a flexible CRO roadmap (User Experience & funnel) Champion MVT and A/B testing capabilities and initiatives Develop reporting for CRO initiatives, presenting to senior stakeholders Work with the internal analytics team and external suppliers to drive personalization Key Skills Experience of running a digital CRO team, or working within a UX team for a commercially focussed eCommerce environment Understanding of HTML, Javascript and Agile Development processes Experience with multiple A/B, MVT and analytics tools (eg. Adobe Target, Maximiser) Experience with multiple user tracking tools & technologies (Clicktale,, etc) Ability to build and nurture constructive relationships both internally and externally Strong team leader, able to motivate and coach a team Confident and clear when presenting to key stakeholders Highly analytical, with very strong problem-solving skills and the ability to design and input in to new processes in a fast paced, dynamic environment. Flexibile approach to working in a cross-functional environment where multiple priorities and ambiguities need to be managed A strong sense of initiative, teamwork and flexibility Based in Luton, Bedfordshire. update-390 Mon, 25 Feb 2019 GMT Head of Brand & Communication (aka Chief StoryTeller) - GBP 60,000 - GBP 80,000 We want to discover some GENUINE TALENT and are open minded to bright sparks from LESS OBVIOUS sources.  This one is for the frustrated marketers. The original thinkers.  Those who ask ‘why’ and ‘what if’.  Those who aren’t scared to fail. Those who have more to offer. A bit about the Brand:   My client has a range of premium lifestyle products which they sell directly in their own boutique stores, their own ecommerce website and via higher-end third party retailers.  This isn’t a brand that has been created by a dull consumer insights team within a multi-national consumer goods corporation, it was born from passion, belief and hard work.  The brand means something and has roots and consumers LOVE it. A bit about the job: Working directly with the Founder/CEO and Marketing Director, you will directly influence (or control) everything from NPD, product naming, packaging and launch.  Campaigning, innovating, being creative, being commercial and doing what it takes to communicate the brand, getting the right message to the right customer via the right medium.. and adding a bit of inspired and innovative thinking along the way, doing it better than anyone else.  Who we are looking for: We are less interested in your CV and more interested in your ability.  We are really just looking for someone who can tell stories, even when all you have is a single image or a few words to work with.   In terms of experience, you must be able to put a solid tick against each of the following: Marketing Brand Building Campaigning           & Digital channels Traditional channels Social media You will have experience across lots of marketing channels but because this is a digital first business, it’s key that you have a strong affinity for digital marketing.  If you have all 6 of these (and you are capable of innovative thinking!) then we’d love to hear from you. We are are looking forward to hearing from you.     update-389 Thu, 21 Feb 2019 GMT Head of Brand Marketing - GBP 60,000 - GBP 80,000 Our client, a blossoming lifestyle and well-being brand, are looking for a Head of Brand Marketing. An accomplished storyteller, who can ensure that every interface leaves the customer with a clear imprint of their truly indulgent range.  Key skills and responsibilities: Leadership of all campaign planning (build the brief, develop the proposition, launch) Inspire teams through ‘what good looks like’, giving creative direction for key campaigns, launches & activation plans Integrate campaigns Through The Line, maximising exposure and maintaining consistency across all touch points. Lead the brand strategy with an inspiring comms plan & roadmap to execute across every touch point Educate the wider business to drive brand consistency online and offline Manage and develop the brand toolkit, including the internal and external brand/asset hubs A digital first approach. Ability to work closely with the Marketing Director and the marketing team Bursting with disruptive activation ideas that deliver reach, engagement & convert to sales. Natural curiosity for all new marketing channels that will reach the audience as creatively and effectively as possible. A passion for wellbeing and a flair for product innovation This is at heart a storytelling role. In the language of business, that primarily means this is a marketing and communications role but we will be careful not to limit the scope too quickly. We are looking for someone who has the ability to communicate this luxurious brand, getting the right message to the right customer via the right medium.. and adding a bit of inspired and innovative thinking along the way, doing it BETTER than anyone else. update-387 Fri, 15 Feb 2019 GMT