Back to jobs

Marketing Director

Home & Retail

Permanent, Negotiable

Apply Now

Do you have the capacity as Marketing Director, to think Sales as well as Brand?

Our client, a renowned online interiors retailer, have spent over a decade developing and finessing their product, not just the fantastic range of items that they sell but also the seamless supply chain and award-winning customer service processes that underpin their success.

As for customers, the door is wide open; such is the demand, major retailers are now beginning to tap into the homeware trend. However this creative brand are already ahead of the curve,  and are well-placed to widen the gap with a commercially-minded and innovative Marketing Director leading the way.

Key responsibilities:

Traffic: Search (PPC and Google Shopping) is currently the key driver but there are, as yet, untapped opportunities with Paid Social, Earned Social, SEO, Affiliates, Direct Mail and Display Advertising.

Brand Awareness: Having grown extensively through word of mouth, PR & events, there are substantial opportunities with Social Media, Display Advertising, partnerships, sponsorship and of course, traditional brand channels such as magazine, outdoor, TV etc.

Retention: With extensive customer data at your fingertips, the CRM strategy needs a sophisticated plan to further unlock growth

Success in this role relies on two things. Firstly, a clear focus on sales; mastering digital acquisition channels, delivering strong ROI and making better use of customer data will pay dividends. However, the second element is brand building and that requires a certain amount of creative instinct.

As the brand's first ever Marketing Director you'll be very busy but the results will come thick and fast.


Posted on 23rd May 2019

More jobs from Patrick Tame

Head of Ecommerce

Fashion & Beauty

Permanent, £60k - £80k

Demand for this brand means they are widely tipped as "one-to-watch" - and more importantly "one to wear".  As Head of Ecommerce you will be squarely at the centre of the action. Working directly with the founders, you will take ownership of the D2C website, shaping the ecommerce strategy (acquisition, conversion, AOV,…

Send us your CV

Your CV * Accepted Formats: *.doc,*.docx,*.pdf,*.odt

Browse File

Newsletter signup

Get news and gossip from the e-commerce & digital world

Call me!

Simply leave us a number and we'll call you back.