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Head of Performance Marketing

Food & Hospitality
London

Permanent, £65k - £75k

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An exciting opportunity to join a fast-paced start-up, at the most exciting stage of their journey so far. They are currently growing their marketplace at over 100% per annum and are seeking an energetic, data-driven Head of Performance Marketing with a real appetite for acquisition.

Key responsibilities:

  • Define and manage the paid media strategies (Paid Search, Paid Social (Facebook, Linkedin, Display) 
  • Managing a planned and documented testing plan, focused on measurement and analysis
  • Balancing cost-effective channel growth and performance improvements with brand and commercial guidelines
  • Forecasting and analysing channel performance, process and operations, identifying opportunities, constantly optimizing spend and ROI
  • Developing segmentation and personalisation strategies
  • Leading a high-performing digital marketing team

 Key skills:

  • Flexible and adaptable performance marketing specialist with demonstrable track record
  • Experience of working in a start-up environment, preferably B2B or B2B2C
  • Deep knowledge and understanding of digital marketing best practice and performance management of marketing channels
  • Great communicator, inspirational team manager

Currently expanding in the UK, with ambitious plans to extend into Europe in the very near future, it's surely an irresistible opportunity

Posted on 24th January 2019

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