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Digital Marketing Coordinator (Email/CRM)

Retail and Fashion
London

Permanent, £28k - £32k

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We are looking for a creative, fashion-focussed Email marketing & CRM Coordinator to join a well-loved Brisitish brand who can not only deliver the global Email Marketing strategy for both promotions and lifecycle management but also help build the long-term CRM plan.

Key responsibilities:

  • Plan and brief engaging and commercial emails to drive sales and meet businessobjectives
  • Code, test and deploy frequent promotional email campaigns to varied segments of the marketing database
  • Create, manage and optimise automated campaigns that grow customer activation rates and value
  • Report on key eCRM and ecommerce KPI’s that inform and support channel growth

Key skills:

  • Prior experience of digital marketing or online trading, ideally in Fashion retail
  • HTML and CSS experience
  • Ability to interpret website & email performance metrics and make recommendations
  • MS Office skills including Excel for calculations of large datasets

You'll have a very real influence over how the brand communicates with customers as well as driving significant growth in online sales. This is an excellent career move for a high potential marketing executive eager to progress.

Posted on 30th April 2018

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